Tyrell Keon Malonzo
Multidisciplinary designer
based in Los Angeles
Tyrell Keon Malonzo
Multidisciplinary designer
based in Los Angeles
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Bayan Savor Museum
Branding, Visual Identity, 2D & Illustration Design
Bayan Savor Museum is a fictional museum that contextualizes the history of Filipino gastronomy.
Seeking to create their visual identity and cater to a wider audience, this brand utilizes elements of Filipino food culture and making it digestible to people who want to experience and understand Filipino gastronomy. Delivering to the client’s needs, I created a brand kit that speaks upon a refreshed visual identity through a new logo design, print assets, merchandise, and packaging. The rebrand brought about positive results where, in a collective of about 30~ young adults, all of them found the new brand identity to be engaging and appealing to their age group.